This Privacy Policy (“Policy”) applies to (“Site”) and the Yunnan Coffee Traders branded and related products and services that are owned and operated by Yunnan Coffee Traders Co., Ltd. (“YCT”, “we”, “us”, or “our”). This Policy describes how YCT collects, uses, shares, and protects information collected on our Site or through our products and services.

Collected Information

Personally-Identifiable Information

YCT receives specific data about its Site visitors when such information is provided voluntarily, such as when our visitors request information, purchase or enrol for services, submit a customer support inquiry, provide resume information for employment opportunities, or send us an e-mail. Of course, some of these activities require that you give us information, such as when you make a purchase, submit your resume, or request certain types of information.


(Generic) Information

YCT gathers some generic information automatically. Generally, this information does not reveal the identity of the visitor. It usually includes information about the Internet address assigned to your computer, the number, and frequency of visitors, and the YCT sites visited. We may automatically collect certain information through the use of cookies and other tracking technologies. Please see our Cookies & Other Tools section below to learn more about such tracking tools.

Information Usage

We may use the information we collect for certain purposes, including the following:

  • Maintain and provide our Site, products, and services
  • Fulfil the purpose for which you provide it
  • Personalize your experience
  • Improve our Site, products, and services
  • Develop new products and services
  • Process transactions
  • Improve security
  • Detect and prevent fraud
  • Protect our and our visitors’ safety
  • Analyze and monitor activity on our Site
  • Comply with our obligations
  • Marketing
  • Exercise our rights
  • Enforce our contracts

Information Sharing

We may share your information in certain circumstances, including the following:

With Service Providers, Business Partners, and Vendors: We may retain other companies and individuals to perform services for us, and we may collaborate with other companies and individuals with respect to particular products or services (collectively, “Providers”). In doing so, we may share information with these Providers and/or these Providers may collect and process your information. Examples of Providers include data analysis firms (e.g. Google Analytics), customer service and support providers, payment processors, and internet service companies.

Legal Compliance & Protecting Rights: In certain situations, YCT may be required to disclose personally identifiable information in response to lawful requests by public authorities, including to meet national security or law enforcement requirements. We may also disclose your personally identifiable information as required by law, such as to comply with a subpoena or other legal process, when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request. YCT may be required to disclose personally identifiable information for compliance with applicable laws. In addition, YCT may elect to monitor the areas of communication of any kind (i) to satisfy any law, regulation, or government request; (ii) if such disclosure is necessary or appropriate to operate YCT; or (iii) to protect the rights or property of YCT or others.

Members of the Corporate Family: YCT may disclose your information to our subsidiaries and other affiliates, and their agents and employees. Business Transfer: In connection with the potential sale or transfer of YCT (in whole or in part), YCT reserves the right to sell or transfer your information (including, but not limited to name, address information, and other information you provided to YCT) to a third party.

Affiliate Assignment

YCT reserves the right, in its sole discretion, to (1) assign the Sites or Service to any of its Affiliates, including under any services agreement; and (2) change the YCT Party providing Service. For the purposes of this Agreement, “Affiliate” means with respect to a party, any entity that directly or indirectly controls, is control by or is under common control with that party.

Cookies & Other Tools

Our Site uses cookies to identify you. If you reject cookies, you may still use our Site and applications, but your ability to use some features or areas may be limited.

Within our Site, we and our partners, affiliates, and/or analytics or service providers use technologies such as cookies, beacons, tags, and scripts to analyze trends, administer the Site, track visitors’ movements around the Site and to gather demographic information about our visitor base as a whole. We may receive reports based on the use of these technologies by these companies on an individual or aggregated basis.

As is true of most websites, we gather certain information automatically and store it in log files. This information may include Internet protocol (IP) addresses, browser type, Internet service provider (ISP), referring/exit pages, operating system, date/time stamp and/or clickstream data. We use this information gathered about you from our Site to help personalize search results, diagnose problems with our server, and to administer our Site. We also gather broad demographic information from this data to help us improve our Site and make your browsing and purchasing experience more enjoyable. This is not linked to any personally identifiable information, except as necessary to prevent fraud or abuse on our system.

We also use tracking technologies such as CI codes (click tracking), ISC (source tracking), and ITC (item tracking codes, attached to purchases at an item level, used to determine where within the application a product was added). We report this data back to our YCT web services. These results are not shared with any third parties.

You can set your browser to notify you when you receive a cookie and you can refuse it; this may, however, reduce the functionality of certain Site features.

Geo-location Data

We may access and track location data from your mobile device in order to personalize results or other content. We do not tie any personally identifiable information about you to any of the location tracking technologies that we use.
Targeted Advertisements

Absent any instructions from you, YCT may use the information you provide to inform you about additional services and products offered by YCT’s affiliates, YCT venture companies, YCT authorized agents and other goods and services providers with whom YCT has relationships and whose offerings might be of interest to you. YCT and our third-party partners may use cookies or similar technologies in order to provide you advertising based on your browsing activities and interests. Please note you will continue to receive generic ads.

Supplementation of Information

In order to provide certain services to you, we may on occasion supplement the information you submit to us with information from third-party sources (e.g., information from our strategic partners, service providers, or the United States Postal Service). We do this to enhance our ability to serve you, to tailor our products and services to you, and to offer you opportunities to purchase products or services that we believe may be of interest to you.

The security of your personally identifiable information is important to us. We follow generally accepted standards to protect the personally identifiable information submitted to us, both during transmission and once it is received. Even though we take precautions to protect information, no security measures can be 100% secure, and we cannot guarantee the security of your information. If you have any questions about the security of your personally identifiable information, you can contact us at

Do Not Track Disclosures

Do Not Track (“DNT”) is a privacy preference that visitors can set in their web browsers. When a visitor turns on DNT, the browser sends a message to websites requesting that they don’t track the visitor. Currently, there is no standardized way to respond to such signals, and we do not respond to such signals at this time. For information about DNT, visit

Data Retention

We may retain your information for as long as your account is active or as needed to provide you services, comply with our legal obligations, resolve disputes, and enforce our agreements.

Visitor Consent

Information that you disclose in a public space, including on any blog or community forum, is available to anyone else who visits that space. YCT cannot safeguard any information you disclose in these locations.

If you voluntarily offer any feedback, data, answers, questions, comments, suggestions, ideas or the like, YCT will treat that portion of the information as non-confidential and non-proprietary and, except as otherwise expressed in this Policy, YCT assumes no obligation to protect such information from disclosure. To request removal of your personally identifiable information from our [blog or community forum], contact us at In some cases, we may not be able to remove your personally identifiable information, in which case we will let you know if we are unable to do so and why.

Third Party Sites

Additionally, the YCT Site contains links to sites that belong to third parties unrelated to YCT. YCT cannot protect any information you may disclose in these sites and recommends that you review the privacy policy statements of those sites you visit.

Trans-border Transfer

If you are visiting this Site from a country other than the country in which our servers are located, your communications with us may result in the transfer of information across international boundaries. By visiting this Site and communicating electronically with us, you consent to such transfers.


Upon request, we will provide you with information about whether we hold, or process on behalf of a third party, any of your personally identifiable information. To request this information please contact us at You may also correct or request deletion of your personally identifiable information by contacting us We will respond to these requests within a reasonable timeframe.


Our Site, products, and services are not directed to children, and we do not knowingly collect personally identifiable information from children under 13. If you believe that a child under the age of 13 has given us personally identifiable information, please contact us at


We may update this Policy to reflect changes to our information practices. We encourage you to periodically review this page for the latest information on our privacy practices.

Contact Us

If there are any questions regarding this privacy policy, you may contact us at